MAVTV Motorsports Network to Sponsor Kyle Larson for Late Model Dirt Series

The New Partnership Makes Kyle Larson MAVTV’s Newest Athlete Ambassador

CORONA, Calif. (March 23, 2021) - MAVTV Motorsports Network, the only television network in the U.S. dedicated exclusively to motorsports, is proud to announce a new partnership with NASCAR Cup Series driver Kyle Larson. The agreement between the motorsports network and Larson enlists the Hendrick Motorsports driver as MAVTV’s latest brand ambassador to compete in the Lucas Oil Late Model Dirt Series (LOLMDS). MAVTV will leverage Larson as an athlete ambassador to promote the new MAVTV Plus app.

“Kyle has been in the Lucas Oil family for 4-years so we know first-hand his talent and work ethic makes him a threat to win any race he enters,” said Brandon Bernstein, Director of Partnership Marketing, Lucas Oil Products. “With a proven winner like Larson behind the wheel, we’re excited to watch him put the MAVTV Plus car at the front of the pack as the network’s first athlete ambassador.”

A nine-year NASCAR Cup Series race competitor, Larson was recently thrust into headlines after winning the 2021 Pennzoil 400 in Las Vegas, making the No.5 driver a seven-time Cup Series winner. The Hendrick Motorsports driver has also won 12 NASCAR Xfinity Series races, two NASCAR Camping World Truck Series races, back-to-back Chili Bowl Nationals victories and more. 

Now with the support of MAVTV, Larson will line up for the LOLMDS in a MAVTV Plus branded car and look to add more wins to his growing resume. Larson and MAVTV debuted the new race car on March 18, one day before the Buckeye Spring 50. 

“It’s really cool to have MAVTV Plus come on board and support my dirt Late Model races. The MAVTV Motorsports Network has been a huge supporter of my grassroots racing and I’m extremely thankful for our partnership,” said Kyle Larson, MAVTV Motorsports Athlete Ambassador. “I’m excited to see all the cool content they will have for their MAVTV Plus streaming service.”

MAVTV Plus is the latest addition to the MAVTV family and the network’s first global digital subscription video-on-demand (SVOD) service. With MAVTV Plus, subscribers gain access to the entire MAVTV library of content and an impressive number of live races for the price of just $99.99 per year or $6.99 a month. To subscribe to MAVTV Plus or find more information about pricing for new and current subscribers, please visit www.MAVTVPlus.com. 

2021 Lucas Oil Late Model Series Schedule

DATE	RACE	LOCATION
Mar 19	Buckeye Spring 500	Atomic Speedway
Mar 20	Indiana Icebreaker	Brownstown Speedway
Apr 17	Niniger Tribute	Hagerstown Speedway
Apr 18	River Valley 40	Port Royal Speedway
Apr 23	Bullet Race Engines 50	Tri-City Speedway
Apr 24	Lucas Oil 100	Macon Speedway
Apr 30	17th Annual John Bradshaw Memorial	Ponderosa Speedway
May 1	17th Annual Ralph Latham Memorial	Florence Speedway
May 14	Tennessee’s Action Track 50	411 Motor Speedway
May 15	E-Z-GO 50	Talladega Short Track
May 21	Truck Country 50	300 Raceway
May 22	Triple 777 Trucking Lucky 50	34 Raceway
May 27	8th Annual Cowboy Classic	Lucas Oil Speedway
May 28	The Tribute to Don and Billie Gibson	Lucas Oil Speedway
May 29	29th Annual Lucas Oil Show-Me 100	Lucas Oil Speedway
Jun 17-19	Clash at the Mag presented by Big River Steel	Magnolia Motor Speedway
Jun 25-26	NAPA Auto Parts Gopher 50	Deer Creek Speedway
Jul 2	Independence 500	Portsmouth Raceway Park
Jul 3	Freedom 50	Muskingum County Speedway
Jul 8*	23rd Annual Grassy Smith Memorial	Cherokee Speedway
Jul 9-10*	Mountain Moonshine Classic	Smoky Mountain Speedway
Jul 16	NAPA Know How 50	Tri-City Speedway
Jul 17	15th Annual Diamond Nationals	Lucas Oil Speedway
Jul 20-22	Al Belt Custom Homes I-80 Nationals	I-80 Speedway
Jul 23-24	Imperial Tile Silver Dollar Nationals	I-80 Speedway
Aug 12	Sunoco North/South Shootout	Florence Speedway
Aug 13-14	39th Annual Sunoco North/South Shootout	Florence Speedway
Aug 19-21	29th Annual COMP Cams Topless 100 Presented by Nutrien Ag Solutions	Batesville Motor Speedway
Aug 26	The Rumble by the River #1	Port Royal Speedway
Aug 27	The Rumble by the River #2	Port Royal Speedway
Aug 28	The Rumble by the River #3	Port Royal Speedway
Sep 4	River Days Rumble Presented by Pepsi	Portsmouth Raceway Park
Sep 5	53rd Annual Hillbilly Hundred	Tyler Country Speedway
Sep 15	Dirt Track Bank Go 50	I-80 Speedway
Sep 16-18	Lucas Oil Late Model Nationals	Knoxville Raceway
Sep 24	Night Before the Jackson	Brownstown Raceway
Sep 25	42nd Annual Jackson 100	Brownstown Raceway
Oct 1	Great Lakes 50	Raceway 7
Oct 2	33rd Annual Pittsburgher 100	Pittsburgh Motor Speedway
Oct 9	Lucas Oil Dixie Shootout	The Red Clay at Woodstock - Historic Dixie Speedway
Oct 10	Lucas Oil Rome Showdown	Rome Speedway
Oct 15-16	41st Annual Dirt Track World Championship	Portsmouth Raceway Park

* Kyle Larson participating